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Displaying records 41 through 50 of 4000 |
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Price: $26.95
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Sale: $13.26
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Manufacturer: Portfolio Hardcover
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Number of Items: 1
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Binding: Hardcover
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Author: Guy Kawasaki
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Publisher: Portfolio Hardcover
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Edition: 1
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Dewey Decimal Number: 658.11
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Publication Date: 2004-09-09
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Reading Level: 226
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Description: What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues everyone faces when starting or revitalizing any undertaking, and Guy Kawasaki, former marketing maven of Apple Computer, provides the answers. The Art of the Start will give you the essential steps to launch great products, services, and companies—whether you are dreaming of starting the next Microsoft or a not-for-profit that’s going to change the world. It also shows managers how to unleash entrepreneurial thinking at established companies, helping them foster the pluck and creativity that their businesses need to stay ahead of the pack. Kawasaki provides readers with GIST—Great Ideas for Starting Things—including his field-tested insider’s techniques for bootstrapping, branding, networking, recruiting, pitching, rainmaking, and, most important in this fickle consumer climate, building buzz. At Apple, Kawasaki helped turn ordinary customers into fanatics. As founder and CEO of Garage Technology Ventures, he has tested his iconoclastic ideas on real- world start- ups. And as an irrepressible columnist for Forbes, he has honed his best thinking about The Art of the Start.
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Price: $13.95
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Sale: $6.00
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Manufacturer: W. W. Norton & Company
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Number of Items: 1
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Binding: Paperback
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Author: Michael Lewis
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Publisher: W. W. Norton & Company
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Dewey Decimal Number: 796.3570691
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Publication Date: 2004-04
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Reading Level: 320
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Description: Billy Beane, general manager of MLB's Oakland A's and protagonist of Michael Lewis's Moneyball, had a problem: how to win in the Major Leagues with a budget that's smaller than that of nearly every other team. Conventional wisdom long held that big name, highly athletic hitters and young pitchers with rocket arms were the ticket to success. But Beane and his staff, buoyed by massive amounts of carefully interpreted statistical data, believed that wins could be had by more affordable methods such as hitters with high on-base percentage and pitchers who get lots of ground outs. Given this information and a tight budget, Beane defied tradition and his own scouting department to build winning teams of young affordable players and inexpensive castoff veterans. Lewis was in the room with the A's top management as they spent the summer of 2002 adding and subtracting players and he provides outstanding play-by-play. In the June player draft, Beane acquired nearly every prospect he coveted (few of whom were coveted by other teams) and at the July trading deadline he engaged in a tense battle of nerves to acquire a lefty reliever. Besides being one of the most insider accounts ever written about baseball, Moneyball is populated with fascinating characters. We meet Jeremy Brown, an overweight college catcher who most teams project to be a 15th round draft pick (Beane takes him in the first). Sidearm pitcher Chad Bradford is plucked from the White Sox triple-A club to be a key set-up man and catcher Scott Hatteberg is rebuilt as a first baseman. But the most interesting character is Beane himself. A speedy athletic can't-miss prospect who somehow missed, Beane reinvents himself as a front-office guru, relying on players completely unlike, say, Billy Beane. Lewis, one of the top nonfiction writers of his era (Liar's Poker, The New New Thing), offers highly accessible explanations of baseball stats and his roadmap of Beane's economic approach makes Moneyball an appealing reading experience for business people and sports fans alike. --John Moe
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Price: $13.95
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Sale: $8.12
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Manufacturer: Viter Press
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Number of Items: 1
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Binding: Paperback
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Author: David J. Lieberman
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Publisher: Viter Press
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Dewey Decimal Number: 153.6
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Publication Date: 2007-03-01
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Reading Level: 204
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Description: Have you ever wished you could peer into someone’s mind to find out what he or she is really thinking? Now you can . . . really. This book is not a collection of recycled ideas about body language. It does not suggest that a woman’s hairstyle will give us unprecedented access into her soul, neither does it draw wildly ambiguous generalities about people based on our intuition or gut instinct, nor does it reach conclusions based on how she folds her hands or he ties his shoelaces. This book contains specific, proven psychological techniques that can be applied instantly to any person in just about any situation. Dr. Lieberman has demonstrated the ease and accuracy of these techniques on hundreds of television and radio programs. In a special report for FOX News, host Jeff Rosin declared, “It’s simply amazing! I was with him and he was never wrong . . . not even once. I even learned how to do it and that’s saying something.” In fact, Dr. Lieberman has gone “head-to-head” on live television, with skilled polygraph examiners and scored just as well—every time. You Can Read Anyone shows step-by-step exactly how to tell what someone is thinking and feeling in real-life situations. For example, you will see precisely how to determine whether another poker player will stay in or fold, whether a salesperson is trustworthy, or whether or not a first date is going your way or the other way. And when the stakes are high—negotiations, interrogations, questions of abuse, theft, or fraud-- knowing who is out for you, and who is out to get you (or a loved one) can save you time, money, energy, and heartache.
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Price: $17.99
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Sale: $5.72
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Manufacturer: Thomas Nelson
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Number of Items: 1
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Binding: Paperback
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Author: Dave Ramsey
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Publisher: Thomas Nelson
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Dewey Decimal Number: 332.02401
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Publication Date: 2003-01-21
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Reading Level: 245
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Description: In this fresh, interactive guide, respected financial expert Dave Ramsey offers a proven, comprehensive plan for getting in shape financially. The Total Money Makeover Workbook takes you one step closer to getting out of debt and achieving financial health. Against a playful backdrop of fitness terminology, Dave gives solid, hard-hitting advice and the "hope" and the "how-to" needed to turn goals into reality. The Total Money Makeover Workbook includes: - Useful worksheets and forms
- Readable and informative charts and graphs
- The four factors that keep people from getting in shape financially
The Total Money Makeover Workbook is an essential resource for anyone desiring total financial fitness. Dave's no-nonsense, tell-it-like-it-is approach translates into results for those who diligently follow this complete action plan. Tens of thousands of people have already transformed their financial situation with Dave's advice, rooted in "God's and Grandma's common sense." With The Total Money Makeover Workbook, countless others will be on their way to financial fitness.
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Price: $15.95
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Sale: $7.99
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Manufacturer: W. W. Norton & Company
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Number of Items: 1
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Binding: Paperback
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Author: Charles Wheelan
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Publisher: W. W. Norton & Company
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Dewey Decimal Number: 330
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Publication Date: 2003-09
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Reading Level: 260
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Description: Explaining global economics in language that the layman can understand, this book demystifies key concepts, lays bare the truth behind the numbers, and answers those questions you've always been embarassed to ask.
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Price: $14.95
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Sale: $8.35
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Manufacturer: Tarcher
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Number of Items: 1
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Binding: Paperback
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Author: Neil Fiore
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Publisher: Tarcher
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Edition: Revised
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Dewey Decimal Number: 155.232
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Publication Date: 2007-04-05
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Reading Level: 224
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Description: Originally published by Tarcher in 1988, The Now Habit has sold more than 58,000 copies, and is as relevant as ever!
Author Neil Fiore offers the first comprehensive strategy to overcome the causes of procrastination and to eliminate its deleterious effects. His techniques will help any busy person get more things done more quickly, without the anxiety and stress brought on by failure to meet the workplace's pressing deadlines.
This revised, redesigned edition includes a new introduction and a section that provides strategies to understand and deal with the complex role technology plays in procrastination today.
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Price: $50.00
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Sale: $26.88
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Manufacturer: Prentice Hall Press
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Number of Items: 1
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Binding: Hardcover
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Author: Mark Douglas
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Publisher: Prentice Hall Press
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Dewey Decimal Number: 332.64
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Publication Date: 2000-04-01
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Reading Level: 240
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Description: Picking up where "The Disciplined Trader" left off, this book bridges the gap between thinking the market is actually doing something and actually making the trade. It is designed to give readers the insight and understanding they need about themselves and the nature of trading that will earn them constant success.
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Price: $22.99
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Sale: $13.89
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Manufacturer: Allyn & Bacon
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Number of Items: 1
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Binding: Paperback
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Author: Robert B. Cialdini
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Publisher: Allyn & Bacon
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Edition: 5
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Dewey Decimal Number: 153.852
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Publication Date: 2008-08-08
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Reading Level: 272
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Description: Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
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Price: $14.95
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Sale: $8.25
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Manufacturer: Mariner Books
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Number of Items: 1
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Binding: Paperback
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Author: Jay Conrad Levinson
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Publisher: Mariner Books
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Edition: 1
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Dewey Decimal Number: 658.8
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Publication Date: 2007-05-22
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Reading Level: 384
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Description: When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including
* strategies for marketing on the Internet (explaining when and precisely how to use it)
* tips for using new technology, such as podcasting and automated marketing
* programs for targeting prospects and cultivating repeat and referral business
* management lessons in the age of telecommuting and freelance employees
Guerrilla Marketing is the entrepreneur's marketing bible -- and the book every small-business owner should have on his or her shelf.
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Price: $29.95
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Sale: $15.72
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Manufacturer: Collins Business
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Number of Items: 1
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Binding: Hardcover
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Author: Benjamin Graham
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Publisher: Collins Business
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Dewey Decimal Number: 332.678
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Publication Date: 2005-05-01
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Reading Level: 304
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Description: More than one million hardcovers sold
Now available for the first time in paperback! The Classic Text Annotated to Update Graham's Timeless Wisdom for Today's Market Conditions The greatest investment advisor of the twentieth century, Benjamin Graham taught and inspired people worldwide. Graham's philosophy of "value investing" -- which shields investors from substantial error and teaches them to develop long-term strategies -- has made The Intelligent Investor the stock market bible ever since its original publication in 1949. Over the years, market developments have proven the wisdom of Graham's strategies. While preserving the integrity of Graham's original text, this revised edition includes updated commentary by noted financial journalist Jason Zweig, whose perspective incorporates the realities of today's market, draws parallels between Graham's examples and today's financial headlines, and gives readers a more thorough understanding of how to apply Graham's principles. Vital and indispensable, this HarperBusiness Essentials edition of The Intelligent Investor is the most important book you will ever read on how to reach your financial goals.
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Displaying records 41 through 50 of 4000
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