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Displaying records 1 through 10 of 4000 |
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Price: $12.99
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Sale: $7.42
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Manufacturer: Catedra
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Number of Items: 1
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Binding: Mass Market Paperback
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Author: Garcia Lorca::Federico
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Publisher: Catedra
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Dewey Decimal Number: 813
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Publication Date: 1990-01-01
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Reading Level: 176
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Price: $39.99
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Sale: $24.94
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Manufacturer: Taschen
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Number of Items: 1
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Binding: Turtleback
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Publisher: Taschen
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Dewey Decimal Number: 659.132
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Publication Date: 2006-04-01
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Reading Level: 640
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Description: Ideas that sell: today’s most effective and original ads... The world’s sharpest creative minds are in high demand in the advertising world, because making effective ads takes a whole lot more than just marketing know-how. A great ad grabs the viewer’s attention and gets the point across in an original, surprising, funny, touching, or even shocking way. Because ads reflect global and regional mentalities, studying them is interesting not only for their selling points but also for what they have to say about their clients and target audiences. This mega-roundup of the world’s best contemporary advertisements highlights the work of designers in over 40 countries. Organized by subjects, such as socio-political, food and beverage, cars, technology, and media, the ads are dated and annotated with information on the design agencies, clients, and products. Also included are case studies illustrating, for example, how an ad campaign can be made on a small budget or how an advertisement can be adapted for different cultures. This guide is a must-have for advertising students and professionals, graphic designers, and anyone who’s interested in the different ways products are advertised around the world.
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Price: $39.99
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Sale: $26.39
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Manufacturer: Taschen
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Number of Items: 1
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Binding: Paperback
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Publisher: Taschen
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Dewey Decimal Number: 741.6'7'0973
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Publication Date: 2001-12-01
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Reading Level: 928
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Description: Second in a series of books featuring advertising by era, All-American Ads of the 50s offers page after page of products that made up the happy-days decade. The start of the cold war spurred a buying frenzy and a craze for new technology that required ad campaigns to match. The nuclear age left its mark all over the advertisements, with a spotlight on planes, rockets, and even mushroom clouds. Shiny, big, beautiful cars abound, styled to keep up with the space age. Editor Jim Heimann, in his essay "From Poodles to Presley, Americans Enter the Atomic Age," explains: "Car designers came up with exaggerated tail fins for automobiles to express this new accelerated speed." Modernist home interiors look slick and shiny with their molded plastic furniture and linoleum floors. While clothing and furniture styles look strangely contemporary--a testament to our current obsession with vintage--some things have definitely changed. A baby sells Marlboro cigarettes! Also included are chapters on movies, food, and travel. --J.P. Cohen
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Price: $24.99
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Sale: $14.23
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Manufacturer: Pepin Press
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Number of Items: 1
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Binding: Paperback
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Publisher: Pepin Press
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Dewey Decimal Number: 702
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Publication Date: 2002-01-31
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Reading Level: 168
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Description: This book contains stunning images for use as a graphic resource, or inspiration. All the illustrations are stored in high-resolution format on the enclosed free CD-ROM and are ready to use for professional quality printed media and web page design. The pictures can also be used to produce postcards, or to decorate your letters, flyers, etc. They can be imported directly from the CD into most design, image- manipulation, illustration, word-processing and e-mail programs; no installation is required. For most applications, single images can be used free of charge. Please consult the introduction to this book, or visit our website for conditions.
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Price: $12.95
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Sale: $7.21
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Manufacturer: Focus Publishing/R. Pullins Co.
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Number of Items: 1
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Binding: Paperback
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Author: Federico Garcia Lorca
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Publisher: Focus Publishing/R. Pullins Co.
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Dewey Decimal Number: 792
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Publication Date: 2005-06-02
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Reading Level: 96
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Description: La Casa de Bernarda Alba is a classic drama appropriate as an introductory work for Spanish language courses in literature and culture. This edition has been prepared with non-native Spanish speakers in mind. It includes an introduction (in Spanish) to the author and the work, the complete novella with notes and vocabulary (Spanish-Spanish), a current bibliography and questions in the AP format to facilitate study.
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Price: $39.99
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Sale: $24.88
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Manufacturer: Taschen
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Number of Items: 1
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Binding: Paperback
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Author: Jim Heimann
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Publisher: Taschen
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Dewey Decimal Number: 745
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Publication Date: 2003-11-01
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Reading Level: 768
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Description: 3-8228-1620-5$39.99 / Taschen American LLC
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Price: $39.99
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Sale: $26.39
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Manufacturer: Taschen
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Number of Items: 1
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Binding: Turtleback
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Publisher: Taschen
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Edition: Pap/DVD
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Dewey Decimal Number: 658.872
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Publication Date: 2006-10-01
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Reading Level: 448
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Description: Ads in cyberspace: the best campaigns on the web today This second installment in TASCHEN’s advertising series joins Advertising Now! Print and the forthcoming Advertising Now! Films to provide a complete study of commercial communication in the world today. Divided into chapters by subject (from food and beverage to electronics, clothing, and more), this tome examines the most effective and important online ad campaigns by exploring the work of the globe’s top award-winning agencies, including DM9, Tribal DDB, OgilvyOne, LOWE Tesch, and 2020 London. With each chapter containing an article from one of the agencies, you’ll learn not only what the biggest campaigns are, but also what it takes to create them. From Nike to Coca Cola, FIFA, and the WWF, these are the ads that are defining the face of online advertising.
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Price: $29.95
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Sale: $2.86
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Manufacturer: Firefly Books
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Number of Items: 1
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Binding: Paperback
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Author: Jane Smith::Natasha Lomas
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Publisher: Firefly Books
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Dewey Decimal Number: 741.694
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Publication Date: 2004-10-02
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Reading Level: 400
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Description: 3,500 miniature masterpieces. A matchbox label collector is called a phillumenist. But you don't have to be one to love these tiny works of art. The popularity of collecting matchboxes is growing because they are affordable and a joy to look at. Matchbox Labels features 3,500 of the best specimens, chosen for their charm and beauty. The matchbook labels are organized geographically, sorted within each group by theme, and captioned with insightful text. The book covers selections from: - Scandinavia - Europe - Eastern Europe - Russia - South East Asia, China and Japan - India and Pakistan - Great Britain and North America. The labels range from minute works of socialist realism from the former USSR to marvelous naïve animal and bird pictures from southern India and sophisticated graphics and illustrations from Japan. A brief introduction offers a concise history of matchbook art and provides helpful advice on how to start, gather and organize a collection of your own. Matchbox Labels is an eye-catching and fascinating reference for art lovers, designers and collectors.
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Price: $39.99
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Sale: $29.19
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Manufacturer: Taschen
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Number of Items: 1
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Binding: Paperback
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Author: Jim Heimann
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Publisher: Taschen
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Dewey Decimal Number: 704
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Publication Date: 2002-12-01
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Reading Level: 960
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Description: 60s Americana galore! With the consumerist euphoria of the fifties still going strong and the race to the moon at its height, the mood of advertising in the sixties was cheerful, optimistic, and at times, revolutionary. The decade's ads touted perceived progress (such as tang and instant omelets-"just add water") while striving to reinforce good old American values. Stars like Sean Connery, Woody Allen, Salvador Dalí, and Sammy Davis Jr. endorsed everything from bourbon to handmade suits in an attempt by Madison Avenue to urge Americans to open their wallets and participate in one giant consumer binge. Social change at the end of the era brought psychedelic swirls and liberated women and minorities to a newly conscious public. Keep an eye out for some of the more surprising and controversial ads-such as Tupperware billing its storage container as a "wifesaver." From forgotten cars such as the Dodge Dart, to cigarettes ("This Christmas give cartons of Luckies") to food (mmm! TV dinners!) and much more, this colorful collection of print ads explores the wide, wonderful world of 60s Americana.
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Price: $21.99
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Sale: $9.52
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Manufacturer: For Dummies
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Number of Items: 1
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Binding: Paperback
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Author: Julie Adair King
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Publisher: For Dummies
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Edition: 4
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Dewey Decimal Number: 775
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Publication Date: 2004-06-11
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Reading Level: 372
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Description: - Targeting Latino digital camera novices, this book covers everything from buying the right camera and taking great pictures to editing photos on a PC and printing quality pictures or sharing them online
- A helpful color section demonstrates how to adjust color in digital photographs
- This new edition is fully updated to cover the latest digital cameras and photo printers and explores the digital editing software people use most, including Photoshop Elements, PaintShop Pro, and Ulead PhotoImpact
- Includes a CD-ROM that features all the images used in the book, as well as photo editing and cataloging software tryouts
- Translation of Digital Photography For Dummies, Fourth Edition (0-7645-1664-7)
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Displaying records 1 through 10 of 4000
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