Research in The Books Store

From the woman named one of “America's Best Leaders” by U.S. News & Report
Powerful insights into the practice of motivation

Marilyn Carlson Nelson has achieved global recognition for the Carlson brands of hotels, restaurants, cruise, travel, and marketing services.

But that's only part of the story.

As a daughter, wife, mother, and grandmother, Marilyn has always put people first. When her grandson asked a simple question about her life, she decided to write it all down-her fondest memories and deepest insights-in How We Lead Matters: Reflections on a Life of Leadership.

This thoughtful book offers a surprisingly personal glimpse into a multi-faceted woman who happens to be one of the most successful CEOs in the world. She describes the thrill of flying in an F16 over Death Valley (without getting sick), and throwing a barbeque for the KGB (who preferred vodka to the traditional beer). She shares the difficulty of making choices and sacrifices to run her family's business, and the heartbreak of losing a child.

Her insights are sprinkled with the timeless words of Mahatma Gandhi, Anne Frank, Oscar Wilde, Albert Einstein, Mark Twain, and others, as she talks about what it's like to be a woman in today's business world, while reflecting on an engaging array of subjects-from equal rights to corporate wrongs to motherhood. Most compelling of all, she reveals how a meaningful legacy is built one day at a time.

This new edition of the best-selling Case Study Research has been carefully revised, updated, and expanded while retaining virtually all of the features and coverage of the second edition. Robert Yin's comprehensive presentation covers all aspects of the case study method--from problem definition, design, and data collection, to data analysis and composition and reporting. Yin also traces the uses and importance of case studies to a wide range of disciplines, from sociology, psychology and history to management, planning, social work, and education.

New to the3rd Edition:

• Additional examples of case study research
• Discussions of developments in related methods, including randomized field trials and computer-assisted coding techniques
• Added coverage of the strengths of multiple-case studies, case study screening, and the case study as a part of larger multi-method studies
• Five major analytic techniques, including the use of logic models to guide analysis

This edition also includes references to examples of actual case studies in the companion volume Applications of Case Study Research, 2nd Edition (Sage, 2003).

• Integrates and makes sense of the great volume of qualitative works published in the past decade
• Offers strategies for enhancing quality and credibility of qualitative findings by presenting a new framework for differentiating five contrasting and competing sets of standards for judging the quality and utility of findings
• Unravels the complexities of mixed methods and triangulation
• Explains the new issues and approaches to fieldwork as well as providing detailed analytical guidelines, including software and computer-assisted options
• Explores, compares and contrasts 16 different theoretical and philosophical approaches to qualitative inquiry
• Examines alternative interviewing strategies and approaches, including focus group interviews, group interviews, and cross-cultural interviews
• Identifies the latest Internet resources

• Exhibit Boxes: Summarize and illuminate major points within chapters
• Chapter Opening Stories by Halcolm: Use wit and humor to engage the reader in reflecting upon the puzzles and lessons of qualitative research
• Foundational Questions: Orient the reader to the "meat" of the material being presented
• End of Chapter Appendices: Provide excerpts of detailed examples of particular techniques, such as open-ended interviews, case studies, etc.
• Comparison Tables: Organize, compare and contrast different approaches, strategies, and paradigms
• Original Cartoons: Created from the book’s material, illuminate and poke fun at chapter concepts

"Creswell's Research Design is an accessible and useful book that stimulates students through walk through experiences, use of exercises, and production of actual writing samples. It is a book that models the types of issues that best suit different approaches and allows students to understand when to use mixed methods. Furthermore, its focus on theory and paradigms is done in a way that helps students decode their meaning."

--MARTHA MONTERO-SIEBURTH, University of Massachusetts, Boston

"One of the most formidable challenges of research design is stating your purpose. Creswell's approach takes the guesswork out of the process."

--STEVE GUERRIERO, Organization & Management, Antioch New England Graduate School

The Second Edition of the bestselling Research Design: Qualitative, Quantitative, and Mixed Methods Approaches offers a unique comparison of three key approaches to inquiry. This comparison begins with preliminary consideration of knowledge claims for all three approaches, a review of the literature, and reflections about the importance of writing and ethics in scholarly inquiry. The book also addresses the key elements of the process of research: writing an introduction; stating a purpose for the study; identifying research questions and hypotheses; using theory; defining, delimiting and stating the significance of the study; and advancing methods and procedures for data collection and analysis.

Key Features:

• Provides a clear presentation of how to implement a mixed methods design in your proposal or plan as well as show how to implement qualitative and quantitative approaches
• Presents the ethical issues that may arise in quantitative, qualitative and mixed methods studies
• Offers extensive writing tips to help get your research plan started in the right direction
• Contains the latest developments in qualitative inquiry-including advocacy, participatory, and emancipatory approaches

This book is ideal for readers who seek assistance in designing a full research study or planning a proposal for a scholarly journal article, dissertation or thesis. The book is an invaluable reference on the basics of research design as well as an effective text for graduate courses in Research Methods, Research Design, and related topics. The book serves a broad audience of social and human scientists in fields of marketing, management, criminal justice, psychology, sociology, K-12 education, higher and post-secondary education, nursing, health sciences, urban studies, and family research.