Science in The Books Store

Provocative, personal, and inspirational, The Green Collar Economy is not a dire warning but rather a substantive and viable plan for solving the biggest issues facing the country—the failing economy and our devastated environment. From a distance, it appears that these two problems are separate, but when we look closer, the connection becomes unmistakable.

In The Green Collar Economy, acclaimed activist and political advisor Van Jones delivers a real solution that both rescues our economy and saves the environment. The economy is built on and powered almost exclusively by oil, natural gas, and coal—all fast-diminishing nonrenewable resources. As supplies disappear, the price of energy climbs and nearly everything becomes more expensive. With costs and unemployment soaring, the economy stalls. Not only that, when we burn these fuels, the greenhouse gases they create overheat the atmosphere. As the headlines make clear, total climate chaos looms over us. The bottom line: we cannot continue with business as usual. We cannot drill and burn our way out of these dual dilemmas.

Instead, Van Jones illustrates how we can invent and invest our way out of the pollution-based grey economy and into the healthy new green economy. Built by a broad coalition deeply rooted in the lives and struggles of ordinary people, this path has the practical benefit of both cutting energy prices and generating enough work to pull the U.S. economy out of its present death spiral.

Rachel Carson's 1963 landmark book Silent Spring was the pivotal ecological examination of the last century. Now, rising above the impenetrable debate over the environment and the economy, Van Jones's The Green Collar Economy delivers a timely and essential call to action for this new century.

This new Mayo Clinic book on pregnancy provides you with practical information and reassurance on pregnancy and childbirth. Compiled by Mayo Clinic experts in obstetrics, it offers a clear, thorough and reliable reference for this exciting and sometimes unpredictable journey. This comprehensive book includes:

• A month-by-month look at mom and baby


• In-depth "Decision Guides" to help you make informed decisions on topics such as how to select a health care provider, prenatal testing options, pain relief for childbirth, and many others


• An easy-to-use reference guide that covers topics such as morning sickness, heartburn, back pain, headaches and yeast infections, among others


• Information on pregnancy health concerns, including preterm labor, gestational diabetes and preeclampsia, along with an overview on being pregnant when you have pre-existing health conditions such as asthma, diabetes or hyperthyroidism

"Pop-up books aren't just for kids anymore! This multimedia experience transports you to seven natural habitats in North America and immerses you in the birds and their songs. --Greg Butcher, director of bird conservation, National Audubon Society

"Birdscapes is a delight for the eyes and the ears--a tour of North America's bird-rich ecosystems, rendered as seven lavishly detailed, three-dimensional landscapes, and brimming with choruses of authentic bird songs and calls." --Scott Weidensaul, author of Living on the Wind and Of a Feather

An Interview with Miyoko Chu, Director of Communications at the Cornell Lab of Ornithology

Q: When did you first become interested in birds?

A: When I was 11, my father and I rescued some pigeons from a poultry truck in San Francisco's Chinatown. I spent a lot of time in the backyard coop, watching the pigeons as they courted and raised their young. It was amazing to realize all this drama was playing out with wild birds everywhere, too, and to have the opportunity to study it.

Q: What's your favorite bird song and why?

A: My favorite song is that of the Scott’s Oriole, featured in the desert scene of Birdscapes. Hearing that clear, bubbling melody in the desert is an unforgettable experience.

Q: What was the best thing about working on Birdscapes?

A: It was exciting to go from the ideas and bird lists for each soundscape to seeing and hearing this three-dimensional product as it emerged from the minds of the artists, editors, and sound engineers. It was incredible to see the artists' sketches transform into complex and ingenious pop-up scenes, and to experience how precise recordings for each bird were blended to evoke the soundscape.

Q: Have you visited all of the seven different bird habitats featured in Birdscapes?

A: Of the seven habitats, I'm most familiar with the desert, where I studied birds during 1995-2000, and the eastern deciduous forest, which is right outside my office window. I have visited the Great Plains and Pacific evergreen forests. I have not been to the Arctic, a southern swamp, or a seabird colony. In writing those scenes, I benefited from the insights of my colleague Gerrit Vyn, the Cornell Lab of Ornithology’s audio production engineer, who selected the recordings, including some that he had recorded on recent expeditions to these habitats.

Q: Which habitat in Birdscapes did you enjoy writing about the most and why?

A: Actually, there were two that I enjoyed the most--for completely opposite reasons! I loved writing about the desert because I had spent so much time there, and remembered the sights and sounds so vividly. And it was great fun to write about the seabird colony because that was something I had never experienced before—and I was completely surprised by what I learned. Whether an individual seabird's voice or thousands, the sounds are awe-inspiring, and the birds have such an interesting lifestyle as they all cram on to a bit of rock for the breeding season.

Q: Are you a daily birder or a weekend birder?

A: I'm an opportunistic birder! I'm always watching and listening for birds around my house and neighborhood. But in between work and spending time with my family, my focused birding these days happens irregularly, on the spur of the moment. My office at the Cornell Lab of Ornithology overlooks Sapsucker Woods, so I sometimes slip outside to look for birds after getting an email alert about a good migration day, or when I notice people outside my window pointing up at the trees.

Q: Do you have any suggestions for beginning birders?

A: Invest in a pair of binoculars and practice becoming comfortable with them. It will open up a whole new world, enabling you to see many more birds than you may have even realized were around you before. Spend time getting to know the different kinds of birds you see, the reasons for their behaviors, and the many kinds of sounds they use throughout the year.

Excerpts from Birdscapes

Click on each image below to see a larger view of the page.

More to Explore

Bird Songs: 250 North American Birds in Song

Bird Songs From Around the World

The Backyard Birdsong Guide: Eastern and Central North America

The Backyard Birdsong Guide: Western North America

“This book would be a bargain at ten times its price! If you are writing iPhone software, it will save you weeks of development time. Erica has included dozens of crisp and clear examples illustrating essential iPhone development techniques and many others that show special effects going way beyond Apple’s official documentation.”

—Tim Burks, iPhone Software Developer, TootSweet Software

“Erica Sadun’s technical expertise lives up to the Addison-Wesley name. The iPhone Developer’s Cookbook is a comprehensive walkthrough of iPhone development that will help anyone out, from beginners to more experienced developers. Code samples and screenshots help punctuate the numerous tips and tricks in this book.”

—Jacqui Cheng, Associate Editor, Ars Technica

“We make our living writing this stuff and yet I am humbled by Erica’s command of her subject matter and the way she presents the material: pleasantly informal, then very appropriately detailed technically. This is a going to be the Petzold book for iPhone developers.”

—Daniel Pasco, Lead Developer and CEO, Black Pixel Luminance

“The iPhone Developer’s Cookbook: Building Applications with the iPhone SDK should be the first resource for the beginning iPhone programmer, and is the best supplemental material to Apple’s own documentation.”

—Alex C. Schaefer, Lead Programmer, ApolloIM, iPhone Application Development Specialist, MeLLmo, Inc

“Erica’s book is a truly great resource for Cocoa Touch developers. This book goes far beyond the documentation on Apple’s Web site, and she includes methods that give the developer a deeper understanding of the iPhone OS, by letting them glimpse at what’s going on behind the scenes on this incredible mobile platform.”

—John Zorko, Sr. Software Engineer, Mobile Devices

The iPhone and iPod touch aren’t just attracting millions of new users; their breakthrough development platform enables programmers to build tomorrow’s killer applications. If you’re getting started with iPhone programming, this book brings together tested, ready-to-use code for hundreds of the challenges you’re most likely to encounter. Use this fully documented, easy-to-customize code to get productive fast—and focus your time on the specifics of your application, not boilerplate tasks.

Leading iPhone developer Erica Sadun begins by exploring the iPhone delivery platform and SDK, helping you set up your development environment, and showing how iPhone applications are constructed. Next, she offers single-task recipes for the full spectrum of iPhone/iPod touch programming jobs:

• Utilize views and tables
• Organize interface elements
• Alert and respond to users
• Access the Address Book (people), Core Location (places), and Sensors (things)
• Connect to the Internet and Web services
• Display media content
• Create secure Keychain entries
• And much more

You’ll even discover how to use Cover Flow to create gorgeous visual selection experiences that put scrolling lists to shame!

This book is organized for fast access: related tasks are grouped together, and you can jump directly to the right solution, even if you don’t know which class or framework to use. All code is based on Apple’s publicly released iPhone SDK, not a beta. No matter what iPhone projects come your way, The iPhone Developer’s Cookbook will be your indispensable companion.