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  Social Psychology (9th Edition)

 
Social Psychology (9th Edition) under The Books Store
Price: $65.36
Sale: $65.40
 
Manufacturer: McGraw Hill Higher Education
 
 
Binding: Paperback
Author: D.G. Myers
Publisher: McGraw Hill Higher Education
Edition: 9th
Publication Date: 2006-12-01
 

 

  The New Glucose Revolution Shopper's Guide to GI Values 2008: The Authoritative Source of Glycemic Index Values for More Than 1000 Foods (Glucose Revolution)

 
The New Glucose Revolution Shopper's Guide to GI Values 2008: The Authoritative Source of Glycemic Index Values for More Than 1000 Foods (Glucose Revolution) under The Books Store
Price: $6.99
Sale: $3.38
 
Manufacturer: Da Capo Press
Number of Items: 1
 
 
Binding: Paperback
Author: Dr. Jennie Brand-Miller::Kaye Foster-Powell
Publisher: Da Capo Press
Edition: 1
Dewey Decimal Number: 613
Publication Date: 2007-12-31
Reading Level: 256
 
Description:
Whether you’re looking to lose weight, help manage conditions like diabetes or hypertension, or simply eat for lifelong good health, adopting a low-GI diet is the scientifically proven way to reach your goal. This 2008 guide, updated with more than 500 new foods, makes it easier than ever to select smart, low-GI choices for all your meals. Featured are: The GI value for over 1,000 popular foods and prepared meals-twice as many as 2007 All-new expanded nutrient data-including serving size, calories, fat, saturated fat, carbohydrate, fiber, and sodium per serving of each food Advice on shopping and eating out to guide your daily food choices Essential advice for incorporating low-GI foods into a gluten-free diet

 

  Elements of Ecology (6th Edition) (Ecology Place Series)

 
Elements of Ecology (6th Edition) (Ecology Place Series) under The Books Store
Price: $124.00
Sale: $105.00
 
Manufacturer: Benjamin Cummings
Number of Items: 1
 
 
Binding: Paperback
Author: Thomas M. Smith::Robert Leo Smith
Publisher: Benjamin Cummings
Edition: 6
Dewey Decimal Number: 577
Publication Date: 2005-10-13
Reading Level: 744
 
Description:

KEY BENEFIT: Elements of Ecology, Sixth Edition maintains its engaging, reader-friendly style as it explains the basic principles of ecology. The text is updated to include new chapters on current ecological topics; new part introductions to connect the subfields of ecology; and new in-text features to encourage students to interpret the ecological data, research, and models used throughout the text. Abundant, accessible examples illustrate and clarify the text's emphasis on understanding ecological patterns within an evolutionary framework. Additionally, the text employs new study questions requiring students to make connections and apply their knowledge.

KEY TOPICS: Introduction and Background, The Nature of Ecology, Adaptation and Evolution, The Physical Environment, Climate, The Aquatic Environment, The Terrestrial Environment, Organismal Ecology, Plant Adaptations, Animal Adaptations, Life History Patterns, Population Ecology,Properties of Populations, Population Growth, Interspecific Population Regulation, Metapopulations, The Ecology of Species Interactions,Competition, Predation, Parasitism and Mutualism, Community Ecology,Community Structure, Factors Influencing the Structure of Communities, Community Dynamics, Landscape Ecology, Ecosystem Ecology, Ecosystem Energetics, Decomposition and Nutrient Cycling, Biogeochemical Cycles, Biogeographical Ecology,Terrestrial Ecosystems, Aquatic Ecosystems, Land-Water Interface, Large-scale Patterns of Biodiversity, Human Ecology, Population Growth, Resource Use, and Sustainability, Habitat Decline, Biodiversity, and Conservation Ecology, Global Climate Change.

MARKET: For all readers interested in the basic principles ecology.


 

  Final Salute: A Story of Unfinished Lives

 
Final Salute: A Story of Unfinished Lives under The Books Store
Price: $25.95
Sale: $15.04
 
Manufacturer: Penguin Press HC, The
Number of Items: 1
 
 
Binding: Hardcover
Author: Jim Sheeler
Publisher: Penguin Press HC, The
Dewey Decimal Number: 956.704437
Publication Date: 2008-05-01
Reading Level: 288
 
Description: Based on his Pulitzer Prize-winning story, Jim Sheeler’s unprecedented look at the way our country honors its dead; Final Salute Is a stunning tribute to the brave troops who have lost their lives in Iraq and Afghanistan and to the families who continue to mourn them

They are the troops that nobody wants to see, carrying a message that no military family ever wants to hear. It begins with a knock at the door. “The curtains pull away. They come to the door. And they know. They always know,” said Major Steve Beck.

Since the start of the war in Iraq, marines like Major Beck found themselves thrown into a different kind of mission: casualty notification. It is a job Major Beck never asked for and one for which he received no training. They are given no set rules, only impersonal guidelines.

Marines are trained to kill, to break down doors, but casualty notification is a mission without weapons. For Beck, the mission meant learning each dead marine’s name and nickname, touching the toys they grew up with and reading the letters they wrote home. He held grieving mothers in long embraces, absorbing their muffled cries into the dark blue shoulder of his uniform. He stitched himself into the fabric of their lives, in the simple hope that his compassion might help alleviate at least the smallest piece of their pain. Sometimes he returned home to his own family unable to keep from crying in the dark.

In Final Salute, Pulitzer Prize–winning journalist Jim Sheeler weaves together the stories of the fallen and of the broken homes they have left behind. It is also the story of Major Steve Beck and his unflagging efforts to help heal the wounds of those left grieving. Above all, it is a moving tribute to our troops, putting faces to the mostly anonymous names of our courageous heroes, and to the brave families who have made the ultimate sacrifice for this country. Final Salute is the achingly beautiful, devastatingly honest story of the true toll of war. After the knock on the door, the story has only begun.

 

  The Brand Gap: Expanded Edition

 
The Brand Gap: Expanded Edition under The Books Store
Price: $21.99
Sale: $13.07
 
Manufacturer: Peachpit Press
Number of Items: 1
 
 
Binding: Paperback
Author: Marty Neumeier
Publisher: Peachpit Press
Edition: 2
Dewey Decimal Number: 658.827
Publication Date: 2005-08-14
Reading Level: 208
 
Description: THE BRAND GAP is the first book to present a unified theory of brand. The second edition features a 220-term brand glossary and a premium softcover binding. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:

• a new definition of brand
• the five essential disciplines of brand-building
• how branding is changing the dynamics of competition
• the three most powerful questions to ask about any brand
• why collaboration is the key to brand-building
• how design determines a customer’s experience
• how to test brand concepts quickly and cheaply
• the importance of managing brands from the inside

The Brand Gap is an AIGA Design Press book published under Peachpit's New Riders imprint in partnership with AIGA.

FROM THE BACK COVER

Not since McLuhan’s THE MEDIUM IS THE MESSAGE has a book compressed so many ideas into so few pages. Using the visual language of the boardroom, Neumeier presents the first unified theory of branding—a set of five disciplines to help companies bridge the gap between brand strategy and customer experience. Those with a grasp of branding will be inspired by the new perspectives they find here, and those who would like to understand it better will suddenly “get it.” This deceptively simple book offers everyone in the company access to “the most powerful business tool since the spreadsheet.”

“The surprise book of the year!” —John Moore, Fast Company

“The first book on brand that seems fresh and relevant.” —Ric Grefe, executive director of AIGA, the professional association for design

“A pleasure to read.”—David A. Aaker, author of BRAND PORTFOLIO STRATEGY and BUILDING STRONG BRANDS

“Cuts to the heart of what brand is all about.” —Susan Rockrise, worldwide brand director, Intel

“Read this book before your competitors do!” —Tom Kelley, general manager, IDEO

FROM THE INSIDE FLAPS

“A pleasure to read. THE BRAND GAP consistently provides deep, practical insights in a light, visual way. Discover the power of imagery and the role of research in building a heavy-duty brand—without the heavy-duty reading.” —David Aaker, author of BRAND LEADERSHIP and BUILDING STRONG BRANDS

“Finally, a book that cuts to the heart of what brand is all about—connecting the rational and the emotional, the theoretical and the practical, the logical and the magical to create a sustainable competitive advantage.” —Susan Rockrise, Worldwide Brand Director, Intel

In THE BRAND GAP, Neumeier reminds us that the ultimate moment of truth for all brands is the customer experience. Customer perceptions trump our own perceptions.” —Kurt Kuehn, senior VP of worldwide marketing and sales, UPS

“This is not just another book on brand. This is the ONLY book you’ll need to read in business, engineering, and design school.” —Clement Mok, design entrepreneur

“A well-managed brand is the lifeblood of any successful company—and Neumeier shows us exactly how to do it. Read this book before your competitors do!” —Tom Kelley, general manager of IDEO, co-author of THE ART OF INNOVATION

“THE BRAND GAP couldn’t be more timely. Just when we’re at our most skeptical about corporate motives, along comes a book that shows how to evaluate and develop a brand in a straightforward and honest manner.” —David Stuart, co-founder of The Partners, co-author of A SMILE IN THE MIND

“Must-reading for anyone who wants to understand how their business strategy will succeed or fail when put to the ultimate test: ‘Do customers perceive a difference that’s desirable?’” —Steve Harrington, director of strategy and operations, Hewlett-Packard

“The book slices like a hot knife through all the turgid, pseudo-academic nonsense that surrounds branding. It’s now on the course list for my graduate students, and new members of my team at Ogilvy get a copy with their training materials.” —Brian Collins, executive creative director, Ogilvy & Mather Worldwide




 

  Leadership on the Line: Staying Alive Through the Dangers of Leading

 
Leadership on the Line: Staying Alive Through the Dangers of Leading under The Books Store
Price: $32.95
Sale: $20.55
 
Manufacturer: Harvard Business School Press
Number of Items: 1
 
 
Binding: Hardcover
Author: Martin Linsky::Ronald A. Heifetz
Publisher: Harvard Business School Press
Edition: 1
Dewey Decimal Number: 303.34
Publication Date: 2002-04-18
Reading Level: 252
 
Description: Every day, in every facet of our lives, opportunities to lead call out to us. At work and at home, in our local communities and in the global village, the chance to make a difference beckons. Yet often, we hesitate. For all its passion and promise, for all its excitement and rewards, leading is risky, dangerous work.



Why? Because real leadership-the kind that surfaces conflict, challenges long-held beliefs, and demands new ways of doing things-causes pain. And when people feel threatened, they take aim at the person pushing for change. As a result, leaders often get hurt both personally and professionally.



In Leadership on the Line, renowned leadership authorities Ronald A. Heifetz and Marty Linsky marshal a half century of combined teaching and consulting experience to show that it is possible to put ourselves on the line, respond effectively to the risks, and live to celebrate our efforts. With compelling examples including the presidents of countries and the presidents of organizations, everyday managers and prominent activists, politicians and parents, the authors illustrate proven strategies for surviving and thriving amidst the dangers of leading:



· "Getting on the balcony": stepping back to get perspective while remaining fiercely engaged


· "Thinking politically": keeping the opposition close, but watching your allies, too
· "Orchestrating the conflict": using stress productively to work the issues


· "Giving the work back": putting the responsibility on those who need to make the change


· "Holding steady": maintaining your focus while taking the heat



The authors also address often-neglected aspects of leadership, such as how to manage your personal vulnerabilities, and how to anchor yourself and sustain your spirit through tough times.



Both uplifting and practical, this essential book enables each of us to lead courageously and confidently-without losing ourselves.



AUTHORBIO: Ronald A. Heifetz and Marty Linsky are on the faculty at the John F. Kennedy School of Government at Harvard University. Heifetz is the author of Leadership Without Easy Answers and Co-director of the school's Center for Public Leadership. Linsky is Faculty Chair of many of the school's executive programs, including Senior Officials in State and Local Government and Leadership for the 21st Century.



 

  Autobiography of a Face

 
Autobiography of a Face under The Books Store
Price: $12.95
Sale: $4.28
 
Manufacturer: Harper Perennial
Number of Items: 1
 
 
Binding: Paperback
Author: Lucy Grealy
Publisher: Harper Perennial
Dewey Decimal Number: 362.1969947160092
Publication Date: 2003-03-18
Reading Level: 256
 
Description:

"I spent five years of my life being treated for cancer, but since then I've spent fifteen years being treated for nothing other than looking different from everyone else. It was the pain from that, from feeling ugly, that I always viewed as the great tragedy of my life. The fact that I had cancer seemed minor in comparison."

At age nine, Lucy Grealy was diagnosed with a potentially terminal cancer. When she returned to school with a third of her jaw removed, she faced the cruel taunts of classmates. In this strikingly candid memoir, Grealy tells her story of great suffering and remarkable strength without sentimentality and with considerable wit. Vividly portraying the pain of peer rejection and the guilty pleasures of wanting to be special, Grealy captures with unique insight what it is like as a child and young adult to be torn between two warring impulses: to feel that more than anything else we want to be loved for who we are, while wishing desperately and secretly to be perfect.


 

  Star Trek: Enterprise: Kobayashi Maru (Star Trek : Enterprise)

 
Star Trek: Enterprise: Kobayashi Maru (Star Trek : Enterprise) under The Books Store
Price: $7.99
Sale: $4.27
 
Manufacturer: Star Trek
Number of Items: 1
 
 
Binding: Mass Market Paperback
Author: Michael A. Martin::Andy Mangels
Publisher: Star Trek
Edition: 1st Pocket Books Pbk. Ed
Dewey Decimal Number: 813.6
Publication Date: 2008-08-26
Reading Level: 496
 
Description: To protect the cargo ships essential to the continuing existence of the fledgling Coalition of Planets, the captains of the United Earth's Starfleet are ordered to interstellar picket duty, with little more to do than ask "Who goes there?" into the darkness of space.

Captain Jonathan Archer of the Enterprise™ seethes with frustration, wondering if anyone else can see what he sees. A secret, closed, militaristic society, convinced that their survival hangs by a thread, who view their neighbors as a threat to their very existence -- the Spartans of ancient Greece, the Russians of the old Soviet Union, the Koreans under Kim Il-sung -- with only one goal: attain ultimate power, no matter the cost. The little-known, never-seen Romulans seem to live by these same principles.

The captain realizes that the bond between the signers of the Coalition charter is fragile and likely to snap if pushed. But he knows that the Romulans are hostile, and he believes they are the force behind the cargo ship attacks. If asked, Archer can offer no proof without endangering his friend's life.

To whom does he owe his loyalty: his friend, his world, the Coalition? And by choosing one, does he not risk losing all of them? What is the solution to a no-win scenario?


 

  How to Make Millions with Your Ideas: An Entrepreneur's Guide

 
How to Make Millions with Your Ideas: An Entrepreneur's Guide under The Books Store
Price: $15.00
Sale: $8.46
 
Manufacturer: Plume
Number of Items: 1
 
 
Binding: Paperback
Author: Dan S. Kennedy
Publisher: Plume
Dewey Decimal Number: 658.421
Publication Date: 1996-01-01
Reading Level: 272
 

 

  A Global History of Architecture

 
A Global History of Architecture under The Books Store
Price: $75.00
Sale: $42.09
 
Manufacturer: Wiley
Number of Items: 1
 
 
Binding: Hardcover
Author: Francis D. K. Ching::Mark M. Jarzombek::Vikramaditya Prakash
Publisher: Wiley
Dewey Decimal Number: 720.9
Publication Date: 2006-08-18
Reading Level: 816
 
Description: From ancient Chinese civilization to the postmodern world


Organized along a global timeline, A Global History of Architecture presents an innovative approach to the study of architectural history. Spanning from 3,500 B.C.E. to the present, this unique guide is written by an all-star team of architectural experts in their fields who emphasize the connections, contrasts, and influences of architectural movements throughout history. The architectural history of the world comes to life through a unified framework for interpreting and understanding architecture, supplemented by rich drawings from the renowned Frank Ching as well as brilliant photographs.

Architecture and art history enthusiasts will find A Global History of Architecture perpetually at their fingertips.

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Displaying records 3981 through 3990 of 4000